INNOVATION IN ROOF TECHNOLOGY

CLIENT: smartroof

LOCATION: Hampton In Arden, Solihull, West Midlands B92 0HB

INDUSTRY: Construction

WHO THEY ARE: smartroof was founded by Wyckham Blackwell in 2003. Wyckham Blackwell supply Trussed Rafters, Feature Trusses, easi-joist, Unique Timber Solutions, Timber Decking, Timber Frame and Spandrel Panels. They developed and launched smartroof which is an eco friendly, structural timber insulated panel system, that creates an instant room space.

WHAT WE DID: In 2003 after we rebranded Wyckham Blackwell they approached us to help them launch the marketing of their new product smartroof. We were able to help them secure a grant that contributed to the marketing costs and provided all the marketing literature. The grant scheme helps companies diversify into new markets or develop a new product.